Success Stories & Testimonials

  • "I had so much fun attending the five day barista class + one day intro to roasting. All of the instructors were so enthusiastic about sharing their extensive knowledge and passion for everything coffee, returned home from (Bellissimo) with a love for the specialty coffee business and feeling confident in opening our new coffee bar. Thank you everyone at Water Ave for being such an inspiration!!"

    - Kelly D. | | Ojai, California

  • "The business start up workshop exceeded my expectations in every way. I came to Bellissimo wanting to round out my knowledge of coffee and general business practices, and I left with a greater passion for the industry and the confidence to turn a business concept into a reality.  While the materials were exceptional, what made the trainers so effective was their ability and willingness to discuss their more than 50 years combined experience in restaurant/coffee shop start up and management, as well as extensive travels abroad."

    - Keira M. | | Fort Worth, Texas

  • "My wife and I drove up from outside New Orleans to attend this class!  I am very glad we did!  I would have lost so much money in bad business decisions that Matt and Tom made me aware of!!  It is definitely worth the money!"

    - David B. | | Alexandria, Louisiana

  • "An excellent, in-depth workshop covering all aspects of setup and running a speciality coffee business.  Especiallty impressed by the knowledge (and patience) of all the trainers.  Extremely useful to anyone contemplating a move into the speciality coffee business."

    - Steve J. | | London, England

  • Must applaud the individuals who have placed much emphasis and dedication into research, developing and implementing the teaching module which makes this class a success, namely the trainers (love you guys). I would recommend this workshop to any aspiring barista and know that coffee will never be the same again.

    - Rena S. | | Trinidad

  • "This course was very beneficial and confidence building.  The instructors have given me an edge to make coffee in my home town as great as it can possibly be.  Coffee family is some of the best family one could ask for.  The instructors are passionate and very good at passing that passion down to the students."

    - Joey R. | | St. Augustine, Florida

  • "I give high praise to educational benefits of attending the program offered at Bellissimo Coffee Advisors. The classes are well organized, packed with extremely helpful information, and the classes are taught by highly qualified, enthusiastic professionals. One has the opportunity to learn an incredible amount about all aspects of the coffee business and the hands-on training with a wide variety of equipment with patient, qualified trainers leaves one with an appreciation and focus that is truly wonderful. I left feeling that the time and money were well spent and that I had a resource to tap into for further assistance as I proceed into the entrepreneurial world of coffee." 

    - Mary F. | | Portland, Oregon

  • "Absolutely a great experience. I didn't really know what to expect from the class, I was nervous in the beginning because I thought it would be too intensive for me. I didn't know much about coffee, except that I love to visit coffee shops and would someday open one of my own in the future. I met amazing people and the instructors were great! They were very supportive and friendly and in each class I felt productive. By the end of the class I had so many ideas. I'd built my confidence in great coffee-making and have new appreciation for the values its based upon."

    - Maria E. | | Okinawa, Japan

  • "As an existing business owner this workshop gave me specific places to improve my business.  I feel that I now have the skills and foundation to serve high quality coffee in my shop, as well as train my employees to be able to maximize our customer satisfaction."

    - Maggie D. | | Ft Collins, CO

Mr. Coffee

We discovered ABCS on-line while researching experts in the art of espresso creation. Jared, Matt and Bruce were fantastic in creating a customized educational program that allowed us to develop a deeper understanding of consumer consumption patterns and the science behind the art of espresso. Jared and Matt have extensive backgrounds in espresso and delivered targeted and specific training that blended the practical art of espresso with the consumer consumption trends. The ABCS staff, combined with the professional training center and their contacts within the coffee industry enables the school to provide a detailed, quality training program at an efficient cost. Thanks to Bruce and his staff, ABCS will be a major part of our product training.

Mike Fretwell | Manager Group Marketing Mr. Coffee/Jarden Consumer Solutions


 

Ghirardelli

The Ghirardelli Chocolate Company had a very positive experience with the America Barista and Coffee School (ABCS). We invited two of their instructors to attend a national sales meeting to train our foodservice sales force. They were very well prepared and brought invaluable expertise to the team. We now feel that we are better equipped to work within the field of specialty coffee to meet the needs of our customers. I would definitely recommend ABCS to any individual or group hoping to gain a more comprehensive understanding of the specialty coffee industry.

Chris Eklem | Director of Sales and Marketing, Ghirardelli Chocolate Company

Torani

I wanted to write to tell you how wonderful the ABCS training class was that I attended. I really enjoyed meeting all of you, and most importantly, learning from you. You guys are great!

I came back with so much more than the skill to make a good espresso (and latte art, too, of course!). In all seriousness, I loved interacting with everyone in class and learning about their individual situations. I also loved learning about the coffee industry in general. So much of what I learned I can apply to my job! (Not to mention to my real espresso experience!) If you ever need any recommendations or testimonials, let me know — I have already started spreading the word! I look forward to seeing you again soon. Until then, take care and once again, thank you!

Silvia Cheskes | Director of Marketing, Torani Syrups

Cappuccine

Attending ABCS is really a great way to learn about coffee using all of your senses. The class taught me how much more I could expect from a coffee beverage and to not settle for “just coffee.” ABCS shares with its students a world of knowledge and the experience is priceless. The hands-on training is fantastic. I had an amazing time and really learned so much. I couldn't believe how much I didn't know. I think the class is just superb and I have been recommending it to a lot of people, telling them it is crucial they attend.

Thank you for enlightening me and enhancing my love of coffee. 

Heather Haugh | VP International Sales, Cappuccine

Monin Flavorings

As a manufacturer's representative, I was relatively inexperienced at creating coffee drinks. I had no confidence to step up to the espresso machine and show a customer the benefits of making a mocha using our products. Now, I have complete knowledge and the confidence to discuss and demonstrate all aspects of drink creation and business applications using our products in their cafes. It is very evident that Matt and Bruce have very deep ties within the coffee industry. Their expertise and passion showed through in all aspects of the training I received. I will recommend this course to all the coffee industry people I contact.